Psoriasis Cure Now Video Contest Finalists Announced
Psoriasis Cure Now has announced finalists in the Psoriasis Cure Now Video Contest. A diverse group of very creative people has created a collection of videos that convey the seriousness of psoriasis with compassion and humor.
Washington, DC (PRWEB) October 19, 2007
Psoriasis Cure Now has announced finalists in the Psoriasis Cure Now Video Contest. The non-profit group will use the videos to inform Congress and the public about the seriousness of psoriasis and the struggles psoriasis patients face. Videos can be viewed at http://www. psoriasis-cure-now. org/contest/videos. php (http://www. psoriasis-cure-now. org/contest/videos. php).
The finalists include a civilian contractor currently working north of Baghdad to bring new electricity to Iraq, an aspiring filmmaker, a grandfather, a chiropractor and a boot camp drill instructor. All of the finalists either suffer from psoriasis or have family and friends with psoriasis, and saw this as an opportunity to increase awareness of this painful condition.
"Psoriasis is the Rodney Dangerfield disease; it gets no respect," says Michael Paranzino, president of Psoriasis Cure Now. "But it's a very serious disease that takes a physical and emotional toll on those afflicted, and their families. We've unleashed the creative spirit of the YouTube nation to help us make this point, and these finalists have done an incredible job producing compelling stories to deliver this message."
Each Finalist wins $250, and the Grand Prize winner will receive $7,500. A comment period on the Psoriasis Cure Now website seeks public comments on which video should win the Grand Prize.
Psoriasis is an incurable, recurring disease of the immune system, causing dry, painful skin lesions that itch, crack and bleed. Psoriasis is a daily impediment that dramatically and negatively impacts the quality of life of as many as 7.5 million Americans. A study published in the Journal of the American Academy of Dermatology found that "Patients with psoriasis reported reduction in physical functioning and mental functioning comparable to that seen in cancer, arthritis, hypertension, heart disease, diabetes, and depression."
Psoriasis Cure Now is a nonprofit research and education organization dedicated to increasing funding for research, improving the public's understanding of and reducing the stigma associated with psoriasis.
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