Tuesday, April 17, 2007

Annual EXTOL Users Conference Focused on Linking IT Strategies and Business Objectives

Annual EXTOL Users Conference Focused on Linking IT Strategies and Business Objectives

The 10th-Annual meeting of EXTOL users will take place at Boardwalk Resort in Orlando, Fla., Nov. 11-14.

Pottsville, PA (PRWEB) April 6, 2007

EXTOL today announced that the 10th-annual EXTOL Users Conference will be held Nov. 11-14, 2007 at Disney's BoardWalk Resort in Orlando, Fla.

The theme driving the content of this year's meeting is "Linking IT Strategies and Business Objectives." EXTOL (http://www. extol. com (http://www. extol. com)) is a leading provider of B2B integration software applications for both internal and external collaboration.

The theme, "Linking IT Strategies and Business Objectives," is in-line with the recognized trend requiring IT teams and managers, at every level, to establish credibility for themselves. They are expected to be conversant in the issues and objectives of their company's business goals, and be able to relate their actions and decisions to achieving those goals.

Gartner explores this trend in their Nov. 9, 2006 report, "Predicts 2007: CIOs and IT Leaders Enter the Decision-Making Discomfort Zone" (Diane Morello, et al). The introduction to the report reads, "Welcome to the 'discomfort zone.' In an era of hyper-connected businesses, few enterprises will meet their strategic objectives without integrating business and IT strategic decision making. The 'us vs. them' mentality will go away, presenting new opportunities and challenges."

The demand for rapidly delivering projects to enable business growth is new to many IT people, which is why EXTOL will be focusing on it at the 2007 Users Conference. In addition to reinforcing this new requirement for personal and company success, conference sessions will also focus on understanding "the big picture," setting priorities, and utilizing technological agility to meet business objectives.

Exceptionally high attendance is expected at the conference, given the clear success of last year's meeting, coupled with the convenient and popular location of the 2007 event. Commenting on the EXTOL Users Conference program, Wayne Marshall of EDI Specialists, an EXTOL business partner, said, "It was one of the best user group meetings I have ever attended. It was very informative, well structured and organized. Just the right schedule and duration."

The educational program at the conference will include: courses on the optimal use of EXTOL business integration software products; specific courses on issues surrounding EDI, business integration, and supply chain compliance and performance; and workshops aimed at helping attendees uncover the business objectives of their organizations, and align present and future projects with those objectives.

More details on the conference can be found on the EXTOL website (http://www. extol. com (http://www. extol. com)), where customers may submit online registration forms.

About EXTOL International, Inc.
EXTOL International, Inc. is a leading provider of B2B integration application software for resource constrained companies who want to integrate demand driven supply chains. EXTOL solutions are ready-to-use applications that target multiple B2B and internal challenges with a common integration platform that empowers existing IT teams to respond rapidly to new business opportunities and demands. EXTOL solutions are also available preconfigured to address specific electronic commerce applications including EDI, AS2, XML, data synchronization (1SYNC) and the integration and management capabilities required to take full advantage of supply chain functionality. For more information, please visit (http://www. extol. com (http://www. extol. com)).

This press release was sent on behalf of Extol International, Inc. by Yooter InterActive Marketing, LLC (http://www. yooter. com (http://www. yooter. com))

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