The National Sleep Foundation and Clinilabs Announce the Great American Sleep Challenge
The National Sleep Foundation and Clinilabs launch campaign to help Americans improve the quality of their Zzzzzs.
Washington D. C. (PRWEB) January 10, 2007
Does having more energy, feeling refreshed and zipping through the day with a rejuvenated spirit sound intriguing or, maybe even impossible? It could be easier to achieve than you think. One solution may be to get a better night's sleep! An astonishing 70 million Americans experience sleep problems that impact relationships, health, productivity at work and even driving skills. In order to combat this growing epidemic, the National Sleep Foundation (NSF) and Clinilabs will launch the NSF Great American Sleep ChallengeTM, a nationwide, online campaign designed to focus America's attention on getting better sleep.
Beginning February 5 through March 19, 2007, Americans who want to achieve better sleep and improve their overall well-being are encouraged log on to www. sleepfoundation. org/challenge (http://www. sleepfoundation. org/challenge) and sign up. It is easy to participate; all of the tools, which include a questionnaire to set desired sleep goals and a one week, online journal, are presented in consumer-friendly language. Once the Sleep Challenge is completed, participants will have the ability to assess their sleep needs and be one step closer to feeling refreshed, rejuvenated and ready to go. And, by participating, all entrants qualify to win "dreamy" sleep-related prizes.
"Day to day, nationwide our lifestyles are compromised because of the quality of our sleep. The goal of the Sleep Challenge is simple: to help Americans get better sleep," said NSF's CEO, Richard L. Gelula. "It is established that there is a direct association between how Americans are sleeping and their overall behavior, mood, and performance. There is solid evidence that the quality and quantity of our sleep plays a significant role in our daily lives. NSF and Clinilabs believe that the Sleep Challenge will provide eye-opening results for those plagued with poor sleep habits and will also educate about how to get the sleep we need."
Participants are encouraged to enlist as many people they can. Everyone who participates will be entered into a drawing to win sleep-related prizes. Inviting others to join the Sleep Challenge can be done by sending an e-card or e-mail to family, friends and colleagues. NSF and Clinilabs aspire to have all of America on the fast track to better sleep.
If an individual's Sleep Challenge goals are not met, and trouble sleeping continues to be a problem, the easy-to-print sleep journal can be shared with a physician or local sleep specialist. Local sleep centers can be found by visiting http://www. sleepfoundation. org/sleepcenters (http://www. sleepfoundation. org/sleepcenters).
The NSF Great American Sleep Challenge is a promotion of National Sleep Awareness Week (NSAW). NSAW is the week leading up to the return of Daylight Saving Time, March 5 - 11, 2007 when clocks "spring forward" and people throughout the country may lose an hour of needed sleep. Launched in 1998, National Sleep Awareness Week is an opportunity for communities and organizations to partner in drawing attention to the importance of quality sleep and the treatment of sleep problems for good health, productivity, and safety. A highlight of the Week's activities is the release of NSF's annual Sleep in America poll, the only annual barometer of how Americans are sleeping. This year's poll will focus on the sleep habits and attitudes of American women.
For additional information on sleep or the importance of sleep, visit NSF's website at www. sleepfoundation. org.
For additional information on research studies offered by Clinilabs, visit their website at
Www. clinilabs. net.
NSF
The National Sleep Foundation (NSF) is an independent nonprofit organization dedicated to improving public health and safety by achieving greater understanding of sleep and sleep disorders. NSF furthers its mission through sleep-related education, research and advocacy initiatives. NSF's membership includes researchers and clinicians focused on sleep medicine as well as other professionals in the health/medical/science fields, individuals and more than 700 sleep clinics throughout North America that join the Foundation's Community Sleep Awareness Partners program.
NSF's financial support comes from a variety of diverse sources, including memberships, sales of educational materials, advertising, investment income, individual donations, subscriptions, and educational grants from foundations, federal agencies, and corporations including pharmaceutical and non-pharmaceutical companies. Corporate grants are accepted on an unrestricted basis only. NSF alone determines the ideas and content published or promoted in its educational programs. Information about NSF including its gift acceptance policies can be found at www. sleepfoundation. org/about (http://www. sleepfoundation. org/about )
CLINILABS
Clinilabs' Sleep Disorders Institute provides evaluation and treatment services for people with sleep disorders, including sleep apnea, snoring, insomnia, restless legs syndrome, narcolepsy, and other conditions. The Institute is staffed by board-certified specialists who are recognized as experts in their field, offering the highest quality of care available today.
Clinilabs, Inc. is a privately held, technology-based clinical trials organization that provides key drug development services to pharmaceutical and biotechnology companies involved in the development of new therapeutic drugs and medical devices. The company offers a wide range of services, including project development, project management, study execution at its dedicated site, electronic data capture and management for multicenter trials, and electronic subject recruitment for multicenter trials.
Contact:
Jeanine Estrada
212-981-2716
# # #
