New Controversial Book's Message to Gen Y: Destroy Your Resume and Never Get a "Real" Job
Scott Gerber's new book is now available everywhere books are sold. In Never Get a "Real" Job, the serial entrepreneur and Entrepreneur Magazine columnist advises young people to create a job to keep a job--and tells them exactly how to do just that.
New York, NY (PRWEB) December 7, 2010
Never Get a "Real" Job, a book by serial entrepreneur and internationally syndicated small business columnist Scott Gerber, is now available everywhere books are sold, including Amazon, Barnes and Noble, Borders, Books a Million, 800 CEO Read and IndieBound. With over 100 million young people unemployed and underemployed worldwide, Never Get a "Real" Job offers readers practical advice and step-by-step instruction on how they can quit their job search, dump their dead-end 9-to-5s and build their own small businesses to protect their financial futures.
"Never Get a "Real" Job is based on my many lessons learned in the entrepreneurial trenches", said Gerber. "Written from the perspective of one of their own, the book teaches young people why the mantra of 'work hard, get good grades, go to school and get a job' is the absolute message to be listening to. It's time for a paradigm shift where we, as a generation, move away from the antiquated 'hand-out, resume-driven society' that no longer exists, and instead, move toward a future where we are all self-sufficiency experts."
According to the Bureau of Labor Statistics most recent job numbers report, the youth unemployment rate increased to over 16% in last month.
Scott Gerber has built several successful businesses without a traditional business education, corporate background or outside investment dollars. His company, Sizzle It!, a sizzle reel production company that produces promotional videos for PR and marketing professionals, was started for less than $600 in 2006 and today has clients such as Old Spice, Pampers, Duracell, Dolby, The Gap, and many of world's top creative agencies and PR firms.
"With the economic spiral of 2009, our world of work was blown up, and with it, traditional frameworks for career success," said Pamela Slim, author of Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur. "Thank god we have Scott Gerber, a member of the next generation, telling the truth about what it takes to succeed in the coming decades. Gen Y, and parents of Gen Y, you will put your livelihoods at risk if you don't read this book."
About the Book
A twenty-something hustler, rainmaker and bootstrapper who has survived and thrived despite never having held the proverbial "real" job, Scott Gerber is a self-taught serial entrepreneur who has built several successful businesses without storied business connections, a business school background, executive training -- or investment dollars. And in Never Get a "Real" Job, he shows readers how he succeeded so they can overcome today's chronic conditions of mass unemployment, underemployment, and dead-end 9-to-5s.
Gerber gives readers the no-bull reality on turning your business idea into a viable enterprise capable of generating real income now--based on his hard-knocks lessons learned in the entrepreneurial trenches. From the perils of doing too much too fast, to bogging down a promising start-up with infrastructure long before it's needed, Gerber has experienced firsthand how aspiring entrepreneurs can sabotage their own business. Never Get a "Real" Job will help readers to avoid the costly mistakes that can take down their enterprise at any time, helping them to get off the ground, establish their business and stay successfully up and running.
But Gerber isn't just giving readers a collection of war stories. He gives them insights from a fellow young entrepreneur on how to start from absolutely nothing--building a viable business model from the ground up. Along with straight-shooting advice on creating contacts and cultivating clients, he gives practical, affordable, step-by-step instructions on how to constantly analyze, refine, and target an entrepreneur's business offerings -- while minimizing wasted time and keeping him or her on track.
With vast resources to online tools, websites, checklists, and hard coaching, as well as thousands of dollars worth of connections to free and discounted small business services, Never Get a "Real" Job takes readers off the unrewarding resume and cover letter cycle, while putting them on the road toward becoming self-sufficient business owners, and creating a life that gives them a real shot at the success they deserve.
Free Resources with Every Purchase
In an effort to reduce start-up and operating costs for young and aspiring entrepreneurs, Gerber has partnered with the following businesses and service providers: 99designs, AdRoll. com, Animoto, Dim Dim, eFax, EmailStationery. com, FlowTown. com, Freshbooks, Get Satisfaction, Grasshopper, Google AdWords, Moo, oDesk, Plum Choice, PollDaddy. com, PRWeb, RescueTime. com, Setster, ShoeBoxed, Shopify, SitePal. com, SlideRocket, Urban Interns, Weebly, and Wufoo. Each of these companies will provide NGARJ readers with exclusive offers, discounts and/or free services.
For a more information about Never Get a "Real" Job, visit http://www. NeverGetaRealJob. com.
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