OrigiNation's Spring 2006 Season Underway in Full Bloom
New production, corporate partnership, and applause for OrigiNation’s director set stage for troupe’s season.
Boston, MA (PRWEB) March 12, 2006
OrigiNation Inc., the Roxbury-based theatre arts and dance troupe whose tag line is ‘the nation that caters to youth’ is celebrating the opening of its seventh annual season and embarking on a three-month long tour and performance schedule designed to dazzle audiences and deliver on its promise to keep youth motivated, challenged and inspired to be the very best they can be. Among the various productions OrigiNation are performing this season will be ‘Our Story: Celebrating African American History through Song, Dance, and Poetry’; and ‘Twist and Shout’, a new production comprised of dance and spoken word.
“As with previous seasons, we’re excited about the new year and the new season, mostly because our productions offer the community a rich mix of theatre arts and African history; not to mention what we and our audiences believe is simply well choreographed and entertaining performances,” said OrigiNation executive director Shaumba-Yandje Dibinga. “But what’s particularly rewarding about this new season is that our themes and commitment to youth are resonating with corporations and others outside the local community. A recent collaboration with United Way of Massachusetts Bay is an example,” she added. “United Way spearheaded a ‘’Turn it Up and Get Active’ advertising campaign intended to inspire and boost school age children and teens to take part in programs that promote physical fitness and enjoyment. OrigiNation performers were featured in one of the 30-second spots, which aired on local cable channels in the Boston area.
“We were inspired and delighted to include several OrigiNation performers in a television and billboard campaign aimed at young people, and parents of young people, to emphasize the importance of a physical fitness lifestyle,” said Gabrielle Svenning Dorsey, Social Marketing Director for United Way. “Dancing personifies both fitness and self expression in a way that individual sports don’t, making this partnership with OrigiNation particularly ideal,” she added.
OrigiNation is also finding that its commitment to dance theatre, community and youth is earning praise of the director Dibinga herself. She recently received a ‘Living Legends’ award from the Boston Renaissance Charter Public School, which honors people making exceptional contributions to the community.
“Having been given this award has been a high point for me; more than anything it confirms that I’m on the right track with our vision and with the numerous, dynamic young people we’re able to share our vision with in the most artistic form possible—dance!”, Dibinga added.
Founded in 1994, OrigiNation, Incorporated is a 501(c)(3) non-profit organization that specializes in implementing innovative and dynamic programs, which motivate, challenge, and inspire youth to be the best they can be. It offers quality dance, theater arts, and African history education. Special emphasis is placed on teaching young people between the ages of 5 through 18 the importance of self-respect, health, nutrition, education, self-esteem, and the extent of African influences on various contemporary art forms. OrigiNation serve close to 200 young people annually providing youth of all levels with training in multiple dance forms, public speaking, and martial arts.
Black Goddess Communications www. blackgoddesscommunications. com is a full service Strategic Communications and Public Relations firm based in Oakland, California; they can be reached at (510) 710-5951.
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